Маркетинг продукту
У управлінні проектами продуктовий маркетинг передбачає узгоджування розробки продукту з потребами ринку та ефективну комунікацію його цінності цільовій аудиторії.
| Process Step | Artifacts | Techniques |
|---|---|---|
| 1. Choose and Scale Financial Analysis Tools for the Project
| ||
| 2. Estimate Road Map
| Project Creation Prerequisites |
|
| 3.Analyze Startup Investment
| Strategic & Marketing Analysis Scope of Work
|
|
| 4. Analyze Production and Operation Costs
| Financial Analysis Scope of Work
|
|
| 5. Forecast Sales and Income
| Development Approach Analysis |
|
| 6. Build and Approve Pre-Investment Financial Plan
| Development Approach Analysis |
|
| Process Step | Artifacts | Techniques |
|---|---|---|
| 1. Choose and Scale Financial Analysis Tools for the Project
| ||
| 2. Estimate Road Map
| Project Creation Prerequisites |
|
| 3.Analyze Startup Investment
| Strategic & Marketing Analysis Scope of Work
|
|
| 4. Analyze Production and Operation Costs
| Financial Analysis Scope of Work
|
|
| 5. Forecast Sales and Income
| Development Approach Analysis |
|
| 6. Build and Approve Pre-Investment Financial Plan
| Development Approach Analysis |
|
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