Back

Home
TPMF
Domains
Learning
Learn and Work!
- Learn and Work!
  - Log In
  - Membership Levels
- Learn and Work!Improve your skills every day – learn from industry leaders!

Home
TPMF
Domains
Learning
Learn and Work!
- Learn and Work!
  - Log In
  - Membership Levels
- Learn and Work!Improve your skills every day – learn from industry leaders!

Popular Search ideaЗбірvisionВикладітьvis

Idea

10

Gate 1: Create a Vision?
Explore the Background
Search and Test Hypotheses
Idea Chosen
Develop Product Vision
Develop Road Map
Collect Requirements
Develop Technical Product Vision
Define Scope
Approve Vision

Research

8

Gate 2: Conduct a Research?
Choose and Approve Research Methods
Macro Factors Analysis
Customers Needs and Unique Selling Proposition
Competitive Analysis and OSINT
Formulate Competitive Marketing Strategy
Elaborate Technical Product Vision
Project Launch Decision and Strategy Approval

Estimate

10

Gate 3: Calculate Costs and Benefits?
Strategy and Resources Inputs
Estimate Road Map
Startup Investment Analysis
Production and Operations Plan
Profit Forecast and Sales Plan
FinPlan P and L, Cashflow, Balance, Fin. Indicators
Business Case
Benefits Management Plan
Project Implementation Decision

Start

11

Gate 4: Launch Project?
Select Development Approach
Form Agile or Lean Team
Incept Development Process
Develop Agile Contract
Approve Agile Contract
Assign Project Manager
Develop Project Charter
Form Working Group
Engage Stakeholders
Approve Project Charter

Plan

13

Gate 5: Plan in Detail?
Select Scheduling Approach
User Story Mapping
Release or Sprint Planning
Approve Product or Sprint Backlog
Project Baselines
Project Management Plan
Plan Marketing Activities
Collect and Elicit Requirements
Analyze Strategy and Requirements
Trace Requirements
Model and Design Product
Approve Project Management Plan

Do

9

Gate 6: Start Project Work?
Continuous Sprint Planning
Daily StandUp or Scrum Meetings
Product Backlog Refinement
Direct and Manage Project Work
Manage Project Knowledge
Conduct Procurements
Execute Marketing Activities
Iterative Elaborate Prototype and Requirements

Control

15

Gate 7: Keep Project on Track?
Sprint Demo or Sprint Review
Sprint Retrospective
Give Feedback on Product Increments and Project Deliverables
Monitor and Control Project Work
Control Related Indicators
Business Intelligence
Validate and Control Scope
Control Quality
Perform Integrated Change Control
Form and Sharing Progress Reports, Dashboards, Radiators
Marketing Analytics
Audit and Evaluate Requirements Changes
Receive Project Progress Reports
Approve Change Requests

Close

16

Deliver Project Results to the Customer
Gate 8: Deliver and Close Stage or Project Sprint or Release?
Continuous Delivery
Sprint CloseOut
Release CloseOut
Accept Sprint Increment / Deliverables
Accept Product Release
Deliver Stage Results to the Customer
Record Lessons Learned
Formally Complete or Close Project
Train Operation Staff
Run Integration Testing in a Production Environment
Create User Documentation
Accept Stage Results
Accept Final Project Result Product or Service
Gate 9: Transit Final Product or Service or Result

Tool Guide

Project Steps

Do

Execute Marketing Activities

Conduct Procurements Iterative Elaborate Prototype and Requirements

What are your Feelings

Share This Article :

Still stuck? How can we help?

How can we help?

Name: *

Email: *

Message: *

Updated on 21.10.2026

0%

Table of Contents

+Introduction to project management
Definition of key terms
What the step receives as input: the plan, the calendar, and channel budgets
Marketing execution: between the plan and measurement
Marketing campaign: from goals to evaluation of the result
Five campaign statuses
Three campaigns of one release
Channel execution: one campaign — a separate record for each channel
Creative asset: a message expressed in a specific form
Approval state: from draft to the end of display
Execution event stream: four classes of records
Guardrails: stop spending without waiting for a report
One input, two outputs: where execution records go
Conclusion
How to do it
Tailoring
Practice

Popular Docs

Gate 1: Create a Vision?
Explore the Background
Develop Product Vision
Collect Requirements
Idea Chosen
Develop Road Map
Gate 2: Conduct a Research?
Search and Test Hypotheses
Approve Vision
FinPlan P and L, Cashflow, Balance, Fin. Indicators

Subscribe our Newsletter

Leave this field empty if you're human:

The Totality of Modern Project Management.

+380 98 019 07 89

[email protected]

Platform

About us
Our Instructors
Become an Instructor

TPMF

TPM Framework
Project Steps
Tool Levels
Tool Guide

Recommend

Blog
Events
All Courses

Support

Getting Started
For Practitioners
For Instructors

Public offer
Privacy

Login with your site account

Lost your password?

Remember Me

Not a member yet? Register now

Register a new account

Want to become an instructor?

Are you a member? Login now